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[Data] List of BtoB Marketing Measures

Introducing measures aimed at expanding recognition and measures for lead acquisition!

In this document, we introduce various BtoB marketing initiatives. For the purpose of increasing awareness, we present online advertising such as listing ads and display ads, as well as offline advertising like TV and radio commercials and transit ads. We also cover non-advertising initiatives such as social media management and press releases. Additionally, we explain initiatives aimed at lead acquisition, lead nurturing, and generating business negotiations. [Contents] ■ Initiatives for increasing awareness ■ Initiatives for lead acquisition ■ Initiatives for lead nurturing ■ Initiatives for generating business negotiations *For more details, please download the PDF or feel free to contact us.

  • Ad management and operations
  • Internet Advertising
  • Sales and marketing support tool

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39 Writing Techniques That Anyone Can Use to Write an Essay Scoring Over 80 Points

Publishing the internal manual with example sentences! For everyone who wants to make writing their skill.

This document introduces techniques for writing an 80-point essay, complete with example sentences. It explains techniques for writing concise sentences, methods for writing concretely, tips related to grammar and sentence structure, and techniques for "writing in an easy-to-read manner." This material is suitable for those in charge of owned media, newsletter editors, freelance writers, and anyone looking to improve their writing skills. 【Contents (partial)】 ■ Eliminate unnecessary information ■ Write concretely ■ Pay attention to grammar and sentence structure ■ Write in an easy-to-read manner ■ Add persuasiveness *For more details, please download the PDF or feel free to contact us.

  • others
  • Sales and marketing support tool

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Lead generation with Kairos3 Marketing for the real estate industry

Streamlining real estate marketing based on long-term considerations.

"Kairos3 Marketing" is a domestically produced marketing automation tool that is easy to use in the real estate industry, where the consideration period is long and does not immediately lead to contracts. No specialized marketing personnel are required. AI supports labor-intensive tasks such as importing business card data and creating email content. Based on behavioral history such as requests for materials, seminar participation, and web browsing, it is possible to continuously provide information tailored to the customer's level of consideration and interest. This allows for the planned design of touchpoints that lead to store visits and pharmaceutical sales, without interruption in follow-up after requests for materials or seminar participation, even amidst a mix of short-term and medium-to-long-term consideration leads. Furthermore, through integration with the SFA tool "Kairos3 Sales," it achieves customer management that does not separate marketing from sales. It also supports utilization across different locations and businesses.

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  • MA
  • Sales and marketing support tool

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